Andrew W. Thornhill, founder of THE DIGITAL TELEVISION REPORT (DTR), and a nationally recognized authority on change in the media marketplace, digital media and the February 2009 DTV transition, will offer a forward-looking presentation as the next Hearst Distinguished Lecture Series speaker on March 12th, 2008, At 4:00 PM to 5:00 PM, and repeated from 5:00 to 6:00 PM at Florida International University, the School of Journalism and Mass Communications in Miami.

The stunning location is the Kovens Conference Center, Bay view Ballroom, 3000 NW. 151st Street, Miami, Florida 33181. For directions, contact the theatre at (305) 919-5000 or http://kovens.fiu.edu/maps.htm.

This lecture is free and open to the public.

In addition to Andrew's presentation, "The 4 Winners Marketplace" on March 12th, he will give specific lectures in journalism classes at the school on March 13th.

The School of Journalism and Mass Communication is located at 3000 N.E. 151 Street on the FlU Biscayne Bay Campus. Situated on 200 acres on Biscayne Bay in North Miami and encompassing a natural mangrove preserve, the Biscayne Bay Campus is a beautiful setting for collegiate life.

The SJMC learning facilities include an on-campus television studio, a converged newsroom, three computer labs, and a fully equipped graphics and design lab. The agenda for this Hearst Series lecture comes from the same detailed sources as the book, "The Digital Television Report." The four 'winning' areas are: (1) Research - Since 1992, 19 Categories; (2) Public Policy - Legislative, Committee & Regulatory; (3) The Media Industries - Production, Programming & Distribution and (4) The Consumer - Digital Tuner, Furniture, Retailers & Recycling.

The presenters, including Andrew and guests, are capable of giving many possible views of the industry, the marketplace, career opportunities and consumer interests. It is, by far, the most relevant hour (or two hours if you choose) you will find for this subject.

The primary supporters for the DTR National Tour schedule have been universities interested in the deeply-researched lectures for their communications students -- and local producers, promoters, businesses and organizations interested in bringing any aspect of the National Tour to their location to enhance their overall competitiveness.

This year the DTR lectures give much more attention to the aspirations of students in all disciplines, mid-career professionals and corporate leaders.

As the digital media marketplace matures, job and career opportunities are becoming a big part of audience requests. Therefore, to accommodate the student body, working business and media personnel and new entries, the session is open to all comers.

Since 2002 The Digital Television Report (DTR) has been a dynamic series of media properties, informative lectures / seminars, and special events. The full operation includes the DTR Consumer Education Through Public Information campaign, the DTR National Tour, the DTR Resource Center and DTR Books.

Television is the most powerful communications medium in our society. This series covers the new and broad universe of Digital Television. The objective is to create greater awareness of the companies, personalities and expectations in the next generation of digital media and the emerging world of user-manipulated television.

The DTR effectively presents the business, technology and consumer interests of the analog to digital transition. All information in the report is up-to-the-minute and scaled to give you everything you need to launch a new career or enhance your position in the industry.