Once little known, Florida International University
now takes the lead in training Hispanic journalists
By Mark FitzgeralD
Published: E & P Magazine August
29, 2006 4:38 PM ET
NEW YORK Compared to America's
long-established journalism education powerhouses,
the j-school at Florida International University
still qualifies as a start-up. A young program
at a university that didn't open its doors until
three months after the Watergate break-in, FIU's
School of Journalism and Mass Communication first
won accreditation barely 15 years ago. But no
school in the nation has more experience in teaching
bilingual and Spanish-language journalism - a
specialty that is urgently needed in the United
States to fill the newspaper industry's demand
for journalists fully equipped to cover the exploding
and highly diverse Hispanic population.
And few schools are better positioned than FIU
to meet that need. First, there's the university's
location in the Latino stew that makes up so much
of the population of Miami/Dade County, Fla. To
local kids born abroad or to first-generation
immigrants, the relatively inexpensive state university
is a natural destination. Then there's the j-school's
decades-old outreach to would-be or working journalists
in Puerto Rico, the Caribbean, and Latin America.
Its overall program, with more than 2,000 students,
is now massive.
FIU's Spanish-language journalism master's program
was the first in the nation, and it has continued
to expand its Spanish-language j-school capabilities.
The school offers a master's in business journalism,
and this school year is introducing a master's
in bilingual journalism.
Another factor that comes up again and again in
the industry is the work ethic and street savvy
of a typical FIU j-school grad. Once, FIU was
South Florida's best-kept secret, with The Miami
Herald and its closest competitors snapping up
interns and graduates. But the word is getting
out as FIU grads make names for themselves across
the nation, and increasingly, abroad. This young
program at a state-run university established
as a commuter school for locals has already produced
eight Pulitzer Prize winners.
It's no coincidence that The New York Times looked
to the school in July when it announced it was
expanding its weeklong Journalism Institute immersion
training program to student members of the National
Association of Hispanic Journalists. "We
chose FIU because it's got a fabulous, fabulous
program," says Don Hecker, the Times' training
editor for copy editors and director of the Journalism
Institute.
The Times has run the program for African-American
student journalists since 2003 at the historically
black Dillard University. The Hispanic program
will start in January, and alternate each year
between FIU and the department of journalism at
the University of Arizona in Tucson.
"FIU is ground zero for training a new generation
of Hispanic journalists," says NPR reporter
Lyn Millner, who just completed a stint as a visiting
professor.
Help
wanted
America's newsrooms desperately
need a new generation of Hispanic journalists.
Hispanics or Latinos are now the largest minority
in the United States, or 14.1% of the population,
according to the U.S. Census Bureau's 2004 estimate.
Yet the American Society of Newspaper Editors'
census of daily newspapers this year found that
just 4.5% of newsroom employees are Hispanic.
Recruiting Latino journalists has only become
more urgent as dailies create or acquire Spanish-language
papers.
"The growth of Spanish-language journalism
programs is quite heartening because for a long
time, there was a sense that journalists just
needed to speak Spanish. But just being able to
speak doesn't mean you can write on deadline with
the facility you need," says Javier J. Aldape,
editor of Tribune Co.'s national Spanish-language
daily Hoy. Like other emerging Spanish-language
dailies, Hoy leans heavily on journalists educated
not here at home, but in Latin America. Between
its three city editions, Aldape says, the paper
employs journalists from 15 or 16 different nations.
But that's not always a solution either, says
Gilbert Bailon, editor and publisher of The Dallas
Morning News' Al Dia, which counts journalists
from four different Latin American nations and
Puerto Rico in its newsroom. "Foreign journalists
might not have the fluency in English to participate
in a paper like ours, where you have to be fully
bilingual because you may be interviewing people
who do not know Spanish," he notes.
"One of the challenges we face is that there
just aren't a lot of programs that are training
people in journalism in Spanish," Bailon
adds. "We're talking about a literal handful
of programs."
Go Southwest, young man
One school that Al Dia recruits
from is the University of Texas at El Paso (UTEP)
Department of Communication, which three years
ago launched the Ruben Salazar Spanish-Language
Media Program to prepare bilingual and "bicultural"
undergrads for careers in Spanish-language media.
This spring, UTEP added master's-level courses
in "border journalism," concentrating
on issues along the U.S.-Mexican border. The coursework
is funded by Publicaciones Paso del Norte -- publisher
of El Diario, which has editions in Juarez and
El Paso -- and so far is open only to Diario reporters.
Another leader in Spanish-language journalism
is the New York Times Journalism Institute's other
site for its Hispanic program: the University
of Arizona in Tucson. Enrollment in the Department
of Journalism, a pure news/editorial program with
no advertising or public relations sequences,
has doubled its enrollment in the past five years
to 650 students - about 23% of them Hispanic.
"Small classes, no more than 20 students,
taught by people with a Ph.D., and also a dozen
years in the business, is very attractive to students,"
says professor/department head Jacqueline E. Sharkey.
One unique feature of Arizona is El Independiente,
a bilingual monthly newspaper entirely produced
by students that is the only local paper in the
small city of South Tucson. "Because it comes
out once a month, it's very issues-oriented journalism,
and a wonderful opportunity to get experience
with bilingual reporting and in-depth reporting
in a multicultural environment," Sharkey
adds.
And for the past three years, Arizona students
have partnered with Tucson Citizen editors on
such large reporting projects as the special section
on the environmental degradation of the Colorado
River that ran on June 20. "I think what
students like [about Arizona's j-school] is that
it's not theoretical, it's real," says Sharkey.
"It's working in Spanish, going to the border
with Mexico to do issue-oriented coverage that
editors are interested in today."If Florida
International University stands out from other
Spanish-language and bilingual programs, one reason
is that it has a sort of unfair advantage: With
South Florida as its source of students, it has
a demographic profile unmatched anywhere in the
country.
Not just Little Havana
Fully 69% of its j-students
are Hispanic, and 11% are African-American. Cuban
Americans no longer form the vast majority of
its students, notes Allan Richards, an assistant
professor who chairs the Journalism and Broadcasting
Department: "We have students from Venezuela,
Brazil, a lot of Argentineans in the last few
years, Colombia -- I had one student who had been
kidnapped [in Colombia] for four months."
For the most part, FIU students are the children
of immigrants, and often were born outside the
United States. They remind Jane Daugherty, the
investigative reporter who was a 1994 Pulitzer
finalist, of college kids in the Vietnam War era.
"There's almost that blue-collar mentality
that was very present in the journalism schools
in the 1960s and '70s when I was in college,"
says Daugherty, a visiting associate professor.
"They really have a work ethic, and most
of them got it directly from their parents who
had to make a lot of sacrifices to get their families
[into the U.S.] and get their families into the
middle class quickly. These are pedal-to-the-metal
kids, and they're ready to work."
Street smarts
They're kids like Tere Figueras,
who got her journalism degree while working full-time
at The Miami Herald. She held down police and
municipal beats on the 4 p.m. to 1 a.m. shift,
and went to school during the day.
"There was always that delicate balance of
how much time I was spending in the newsroom versus
spending time in class," says Figueras, now
a Dade County reporter for the Herald. "But
most of the FIU professors, because they too are
working journalists, realize that in today's market
you can't afford to deal with journalism as a
purely academic world - that you have to be exercising
those journalistic muscles even before you have
[a diploma]."
Perhaps no journalism school these days emphasizes
the practical and the professional over the academic
more than FIU. Manny Garcia is an FIU graduate
and Miami Herald metro editor who was part of
the team that won the 2001 Pulitzer for breaking
news on the seizure of Elian Gonzalez. He recalls
professors who came through newsrooms, not the
groves of academe. "Even though we had textbooks,
classes were a lot of, 'OK, here's the courthouse,
here's the police station, here's how you cover
an election ... now come back with a compelling
story," he says. Or else.
The grading, he says, could be brutal. When he
proudly handed in his first story in a writing
class, his instructor Kevin Hall, then an associate
editor at the Herald's now-defunct Sunday magazine
"Tropic," gave him an F. Garcia says
he did much better the second time around: He
got a D. "He was brutal in his editing and
push for detail, but he told us the reason he
was going to be tough on us was that when you
get into the newsroom, nobody's going to be singing
'Kumbaya' -- everybody's going to have a hammer,"
says Garcia, who graduated in 1990.
The faculty is still tough on students, with high
expectations, Daugherty says, "But once they
get over their heart attacks, they do the work.
Our kids can really run with the ball when they
graduate."
Adverbs and adversity
FIU's tough love starts with
the dreaded "grammar" test. "Everybody
was always nervous about the grammar test, if
you didn't pass it, you were doomed," says
Aimee Juarez, a 2002 graduate. "They drilled
you really hard, and it does come in handy."
Until recently, Juarez was at the Charlotte (Fla.)
Observer. She's going back to the school in the
fall to get her master's in business journalism.
"I think Professor Richards brainwashed me,"
she says with a laugh.
The university definitely has something of a cult
about its instructional program, and it all begins
with an insistence on writing -- creative writing,
fiction, essays, poetry.
Before the journalism students write a word in
journalese, they go through rigorous coursework
in plain old English Comp-type writing. "We
have to make sure they can write in English, so
we are constantly testing to make sure that language
skills are strong," says Richards. "It's
not enough to be Hispanic, you've got to be able
to write."
And just being Hispanic is not enough to understand
the great range of cultures encompassed by the
"Hispanic" tag. Editors can't just send,
say, a Mexican-American reporter into a community
of Venezuelan immigrants and expect him to just
naturally understand the social and political
dynamics, Richards says.
"That's been a big challenge, how do you
adapt to the many different students, and how
do we understand our own student body?" he
adds. "We've had to make certain adjustments
teaching law and ethics, for instance, because
you have people who don't understand what the
First Amendment is." Many students, he notes,
come from nations that still maintain so-called
"insult" laws that make even truthful
criticism of officials or government institutions
a criminal offense.
At the same time, many FIU students are comfortable
flitting between their homeland and the United
States. "Someone will call me and say, 'I
can't come into class today, I'll see you tomorrow,'"
says Richards. "So I'll say, where are you?
'Oh, I'm in Caracas.'"
With stereotypes abounding, every student takes
a course in covering multi-ethnic communities.
Faculty describe Anglo kids speaking Spanish,
Cuban Americans learning about life in Venezuela,
and Latin Americans gaining insight into U.S.
culture. "It rubs off on everyone,"
Daugherty says.
Sign me up
Newspapers complain about the
difficulty of recruiting Hispanic journalists,
but FIU, like the few other schools with Spanish-language
and bilingual programs, seems to have no difficulty
at all.
One obvious reason, says Dr. Lillian Lodge Kopenhaver,
dean of the School of Journalism and Mass Communication,
is that FIU has a big pool from which to draw.
Miami/Dade's school system is the fourth-largest
in the nation, and nearby Broward County's school
district is the fifth-largest.
But just as important, the school begins cultivating
potential journalists very early. "We've
recruited a lot of kids by getting them to attend
Journalism Day at FIU when they're in the middle
schools," she says. The university also works
closely with advisors to middle school and high
school newspapers, which, in contrast to many
parts of the country, still flourish in South
Florida.
"The numbers are consistently growing,"
says department chair Richards. About 2,000 students
are in the School of Journalism and Mass Communication,
with the number of those pursuing careers as journalists
about the same as those studying advertising or
public relations.
"You'd think with all the bad news about
the newspaper industry that kids would get dissuaded,"
he adds. Instead, students expect that if print
declines, they'll simply continue reporting online
or in multimedia ways.
And that, editors say, is what newspapers need.
"It's not just words on paper now,"
says Palm Beach Post Editor John Bartosek. The
paper has been impressed with FIU graduates, both
as full-timers and interns, and wants to expand
its recruiting from the school, he adds.
Miami visa
Another powerful draw is the
Spanish-language and, now, bilingual master's
program begun 13 years ago by Mario Diament, who
at the time was editor of the Buenos Aires newspaper
El Cronista. "I came here thinking I'd stay
maybe nine months," Diament laughs.
One big attraction for foreign students is that,
like the undergrad program, the master's coursework
is much more professionally oriented than the
typical Latin American school, which emphasizes
the academic and research side. "We were
a novelty in that sense," says Diament.
Novelty, of course, works both ways. FIU instructors
have to realize that reporting in Latin America
can be quite different from working beats in America.
For one thing, he explains, "you very seldom
get somebody on the record criticizing anything."
Access, he adds, is often blocked to what inarguably
would be public information in the U.S.: "It
can be a challenge to find sources and know who
is important and who is not."
And then there's Spanish itself. "English,"
Diament says, "is a very practical language,
but there's no middle way with Spanish. It's either
right or wrong. That's why it's easier to find
good writers in an English class than it is to
find in a Spanish-language class."
Also, there are many traps in the Spanish language;
a word that might be innocuous slang to some Spanish-speakers
may have pejorative -- and perhaps even obscene
-- double meaning to other users of the language
in other nations.
Foreign students at FIU can be almost heartbreaking
in their love for the U.S. system, says Daugherty,
the visiting assistant professor. In her media
law and ethics class, she asks students to write
what the First Amendment means to them. "A
couple of the essays made me cry," she recalls.
"Their families had to escape from oppressive
governments. ... They have a different perspective,
and in many ways a deeper appreciation of the
opportunities of our press system."
J-school passions
FIU's journalism faculty is
almost as diverse as its student population, evenly
divided between men and women, and American and
foreign-born. Students repeatedly mention the
faculty as their reason for going into journalism.
Cristela Guerra, for example, is a journalism
major going into her senior year. But in high
school, Guerra, who was born in Panama, not only
resisted her mother's suggestion she take up journalism,
she wasn't even sure she was going to attend the
university. "It was my safety school,"
she says. "I didn't see myself going to FIU."
When she did select the school, she even declared
the major reluctantly. Guerra says that changed
when she started taking journalism courses. "The
professors are very knowledgeable and very realistic
when it comes to journalism," she says. "And
if they think you can have a passion for reporting,
I don't know, they'll somehow get it out of you."
Now professionals are seeing that passion. This
summer Guerra interned at The News-Press in Fort
Myers on Florida's Gulf Coast. Within a couple
of weeks she had three above-the-fold Page One
stories.
Ana Ribiero, who grew up in Brazil and graduated
last May, had a similar experience. When she entered
FIU, she was going to get her degree and hit the
road as a singer. Then she started working on
the school paper, followed by an internship at
the Miami Herald. Interning at the South Florida
Sun-Sentinel in Fort Lauderdale, she saw firsthand
the power of the press when one of her stories
stirred a local controversy over an exhibition
of preserved human bodies.
"My singing plans are on hold," Ribiero
says. "I'm so in love with reporting."
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